Are you making use of Twitter as your social media marketing? Or has your twitter marketing drop off lately? Either way, the latest updates from twitter trends in multi-screen usage as well as real-time marketing, and it will most likely make you take a fresh look at what Twitter has to offer for your business.
Get to know Twitter
Twitter is a short message communication online media that allows you to send out short messages (up to 140 characters long) to your subscribers (followers).
You are authorized to post links, pictures or even videos which get to be displayed on the timeline of your followers. People get to follow your Twitter account, and you also have the ability to follow other Twitter accounts as well.
Now let’s take a look at how exactly you can make use of Twitter as a marketing tool for your business.
Step 1: Present Your Brand
First, your Twitter account, as well as your Twitter profile, is the foundation of your experience on Twitter. It is the first and basic way to share your business story with the entire Twitter community.
Ensure that the username that you choose should be the same as that which you use on your other social media accounts or if it’s unavailable you should find a close substitute for this. This not only helps people to identify your business, but it also helps them to build some trust in your brand.
Twitter allows you to make use of two images on your profile. You can take advantage of the two to your advantage by telling your business story through these pictures.
Step 2: Build a strong foundation
If you intend to make use of your Twitter account for marketing your business, it is critical that you complete all your twitter account profile thoroughly. Each detail that you enter helps to contribute to your business story a step further.
Step 3: Build your followers
There are lots of ways to get more followers on twitter. All the steps that you have taken above will almost become futile if there is no one or not so many people are aware of your existence on Twitter. The more followers you have, the better it is for your Twitter business. There are so many ways to get this done, but if you have some cash to spare, the quickest way is by buying followers on Twitter. If you can buy enough quality followers, then you are in business for a long time on Twitter.
Step 4: Start interacting
You should understand that talking on Twitter is a little bit different from other social media sites. It’s a lot of sentence fragments coming in every second, although this might be a little bit hectic, it’s fun too.
Interact with people on Twitter by getting into discussions and also making use of the @_name functionality available here.